Fujifilm announces the FinePix X100 Digital Camera and it’s a sweet drop dead sexy little beast! A high-grade digital compact camera featuring a 12.3 Megapixel APS-C CMOS sensor, and Fujinon 23mm fixed focal length lens. The camera also shoots 720p HD video.

Wow nice Leica-like camera but what makes me sit up and take notice is the Viewfinder set up on this baby. Both an Optical Viewfinder and Electronic Viewfinder!

The Hybrid Viewfinder on the FinePix X100 combines the window-type “bright frame” optical viewfinder found in high-end film cameras such as 35mm or medium-format cameras, and the electronic viewfinder system incorporated in fixed single lens or mirrorless digital cameras. By using integrating a prism for the 1,440,000 dot LCD panel image on the viewing screen in the reverse-Galilean optical finder, the Hybrid Viewfinder can show both the shooting frame and a variety of shooting data. Of course, it can also be used as a high-quality electronic viewfinder to compose or playback shots. With this ability to instantly switch between optical and electronic viewfinder images with simple “one touch” control. The new Hybrid Viewfinder offers users expanded freedom in the composition and enjoyment of photography in a range of challenging shooting conditions.
While digital compact cameras have become ever slimmer and more compact in recent years, composing and viewing shots on large, higher resolution LCD panels on the back of the camera has become the mainstream practice for today’s users. On the other hand, shooting with an optical viewfinder is the standard practice for conventional film cameras and the preferred method for large numbers of digital camera owners. Many prefer the finder to be as close as possible to the eye so the user can focus attention exclusively on photo composition to get a clear view of the subject without distraction.
While traditionalists prefer the clear, sharp view of an ‘optical’ finder, modern electronic displays, giving data like shutter speed, aperture, white balance, exposure correction and sensitivity can aid the photographer tremendously. The new Hybrid Viewfinder on the FinePix X100 aims to give the user the ‘best of both worlds’.

Further specifications for the Hybrid Viewfinder are as follows:
The reverse Galilean optical finder with a 0.5x magnification features all-glass elements made from high-refractive index glass and demonstrates low chromatic aberration and distortion.
In optical viewfinder mode, the brightness of both the “bright frame” and text data is automatically adjusted according to the brightness of scene area, ensuring that shooting information is always easily and clearly viewable.
Displayed shooting data is constantly updated according to changes in shutter speed, exposure, sensitivity and other settings.
In electronic viewfinder mode, the photographer can preview the picture or playback the result with the “through the sensor” image review. Available with one-touch switching ease, this capability enables the user to preview and confirm exposure settings, depth-of-field effects, white balance, and macro shots.

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