Carl Zeiss Are Now Just ZEISS:

Zeiss have dropped a brief history about the company on us, while letting you know that they might have originated and have once been known as Carl Zeiss, but they now are moving to the mononym Zeiss. More f... Read More...

Touit Lenses Announced By Carl Zeiss:

Touit lenses announced by Carl Zeiss are a line that will fill the mirrorless camera market. "Touit" funny name which sounds like "Do It", the just must have fallen off. Carl Zeiss Touit lens range will suit th... Read More...

Carl Zeiss NAB Highlights:

Carl Zeiss presented their latest products at NAB 2013 and recorded a little video for you to have as a keepsake. Cinematographers who dropped by were enthusiastic about the wide range of focal lengths... Read More...

ARRI Concept Anamorphic Lens Sneak Peek:

ARRI unveiled their latest development in advancing anamorphic cinematography with the announcement of a line of concept anamorphic lenses during NAB and will fully disclose their details later at IBC later. AR... Read More...