An extract from AnandTech post: Intel has been quietly working on its plans for smartphones and tablets.
One area Intel has been working on is performance characterization. The setup above is what Intel calls Oculus. It’s a high speed RED camera mounted above a platform that can accommodate a smartphone or tablet. Intel uses the camera in combination with a robotic arm to measure things like UI response time and animation smoothness. These types of characterizations have been very difficult to make based on currently available benchmarks (e.g. there are very few UI smoothness benchmarks) but are very important to quantifying the user experience of a platform.
Intel is feeding the data from Oculus into hardware and software development. The goal is to deliver iOS-like smoothness (if not better) across all Intel based products in these new markets it enters.
Picture credit to AnadTech.