Up-Sampled 4K ProRes Comes to ARRI Amira Cameras:

From ARRI comes the news that via a paid upgrade and licence ProRes upscaled 4K is available on the AMIRA cameras. While widespread adoption of 4K or UHD for broadcast is still a long way off, an increas...

The ARRI AMIRA Camera Vs the ARRI ALEXA Camera

In case you were wondering which ARRI camera would win in a knife fight. The ARRI Alexa or the ARRI Amira. A comparison between ARRI's new ENG style camera, the AMIRA, and it's big brother the ARRI A...

ARRI Amira Camera Simulator Online

Did you know that there is a new ARRI Amira Camera Simulator is online? It has two sections, the Navigator, which shows for first-timers the interfaces of the camera, and then the Simulator, which allows to ...

Arri Alexa Cameras To Support ProRes 4444 XQ:

ARRI has announced their support for the new Apple ProRes 4444 XQ, which will be available in the next Software Update Packet for ALEXA cameras. "Working with ProRes has been great for our customers," s...

Introduction to the AMIRA Color Tool:

Arri have posted a video tutorial outlining their Amira Color Tool software: Learn how ARRI's AMIRA Color tool enables you to create, extract and organize AMIRA Look Files. Starting with a short introduc...

Light Iron’s Michael Cioni on ALEXA in 4K

Light Iron's Michael Cioni on ALEXA in 4K from NAB2014... At NAB 2014 Michael Cioni, founder and CEO of Light Iron spoke about ALEXA's unique anamorphic ARRIRAW quality. Cioni has supervised the digital ...

ARRI AMIRA Camera Configuration Options:

The ARRI Amira camera comes in three configuration packages: Amira Camera Set, Amira Advanced, and Amira Premium. CONFIGURATION OPTIONS There are three camera configurations to choose from, differentiat...

ARRI Studio Matte Box SBM 1 Features Video Tour:

Quick one for you; the ARRI Studio Matte Box SBM 1. A studio matte box for filter sizes up to 6.6" x 6.6", the SMB-1 is designed to be used with bigger wide-angle prime lenses and also with zooms. Th...

ARRI ALEXA SUP 9.1 & ARC 3.0 Out Now:

ARRI has released the next firmware instalment for the ALEXA camera: Software Update Packet (SUP) 9.1 and the ARRIRAW Converter (ARC) 3.0. The ARRIRAW Converter is ARRI's free reference tool for process...

Now ARRI Officially Announce Amira Camera Prices:

Hot on the heels of CVP dropping their ARRI Amira camera and package prices comes the official ARRI announcement that pricing has been set for its new documentary-style camera, AMIRA, and orders have begun to b...

ARRI Amira Camera Price and Packages Announced:

CVP Group, one of the UK's biggest broadcast and professional video resellers have announced pricing and camera packages for the ARRI Amira camera. CVP dropped the prices via Twitter pics: There are t...

Overview of the ARRI Rod Standards:

There are currently three ARRI rod standards; 15mm LWS lightweight Support , 15mm Studio, and 19mm Studio. But rods are rods right? NO!! Just ask one of the American manufacturers who have a sea contain...
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ARRI and The Deadly Clean Sweep BAFTA Nominations

You have to roll with the punches sometimes, and right now ARRI is not even at the fight instead off at a theme park enjoying the ride... A ride called The Deadly Clean Sweep BAFTA Nominations: BEST F...