Cinematographer Dave Perry shares his experience about using the Blackmagic Production Camera 4K on the “Blue Ridge Standard Time” tourism ad.

Blue Ridge Standard Time

This project was filmed entirely on the Blackmagic Production Camera 4K in ProRes Film. The films were edited in FCP X and color grading done in DaVinci Resolve and FCP X. If you have 4K capability you can watch the 4K version of the Director’s Cut on YouTube as well as the TV :30 spot.

The choice of the Blackmagic for 4k digital film production turned out to be a great one. The body is relatively inexpensive in regards to the quality of image it puts out. Although it’s named a “Production” camera, it’s just as much a cinema camera as their “Cinema Camera” and that’s why I chose it. The relative low cost of the camera allowed me to purchase other gear, such as the 12′ Cobra Crane II, used in production as well as the necessary crew members.

We shot in just about every kind of condition. The time of year in Virginia that we shot yields a wide spectrum of temperatures from freezing to Summer like, and we experienced them all. The early morning lake shot was shot in near freezing conditions and the boys feet dipping into the water was shot that morning. The camera worked great.

“Blue Ridge Standard Time” – Director’s Cut

Read up on the full detailed workflow Dave used with the Blackmagic Production Camera 4K over at

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